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While India has been a popular choice among patients from Europe, the Middle East, and Canada, Thailand has emerged as a preferred destination for Americans seeking medical treatment. Initially, India attracted individuals who had migrated to the West, whereas Thailand catered to Western expatriates residing in Southeast Asia. Many of these expatriates worked for Western companies and had the advantage of comprehensive global health insurance plans tailored specifically for expatriates and the overseas corporate market.

With the rise in medical travel and effective marketing strategies, Bangkok has become a prominent hub for medical tourism. The International Medical Centre in Bangkok offers a wide range of services in 26 languages, taking into consideration cultural and religious dietary restrictions. Additionally, the centre has a dedicated wing to accommodate Japanese patients.

Medical tour companies that facilitate travel to Thailand often highlight the vacation aspect, providing options for post-recovery stays at luxurious resorts.

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